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Highly personal patterns, like our individual smell associations, make it extremely difficult to generalize about attraction. Men and women, in general, are attracted to the sexual characteristics that separate them – for example, women’s larger breasts, men’s broader shoulders. Cultural expectations, too, have a large role to play; a man to whom an English woman would be attracted is probably very different from a Chinese woman’s ideal partner. Age, social class, personality and the qualities we are looking for in a particular partner also very much determine whether or not we find a person attractive.
Many myths exist as to what men and women find attractive in each other. There is no proof, for example, that gentlemen prefer blondes as studies have shown that dark-haired men prefer brunettes, and fair-haired men like brunettes and blondes equally. And, while men think women like men with hairy chests and large penises, most women mention attributes such as tenderness, affection, respect, sensuality and kindness as a man’s most attractive qualities. If pressed, women will admit generally to preferring dark-haired men of average build, with small buttocks, and a tall, slim physique; penis size is rarely mentioned.
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